Top Travel & Tourism Websites in the Netherlands

Name: Top websites in Netherlands (Travel & Tourism)
Creator: Semrush
License: https://mtsemru.toolsnovintrend.ir/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Travel & Tourism Websites in the Netherlands, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

booking.com

13.71M

46.43%6.37M

53.57%7.35M

↑15.56%

↓10.03%

Direct

weeronline.nl

12.77M

20.43%2.61M

79.57%10.16M

↓28.55%

↓11.21%

Direct

anwb.nl

10.52M

22.06%2.32M

77.94%8.2M

↑21.12%

↓12.57%

Direct

ns.nl

9.92M

25.17%2.5M

74.83%7.42M

↑4.07%

↓10.16%

Direct

weerplaza.nl

8.09M

17.99%1.46M

82.01%6.64M

↓28.24%

↓31.81%

Direct

tui.nl

3.95M

24.99%985.94K

75.01%2.96M

↑13.42%

↓13.17%

Direct

tripadvisor.nl

3.91M

30.53%1.19M

69.47%2.72M

↑36.19%

↓17.32%

Search

skyscanner.nl

3.87M

40.07%1.55M

59.93%2.32M

↑4.13%

↓0.4%

Direct

airbnb.nl

3.11M

44.11%1.37M

55.89%1.74M

↑13.21%

↓6.21%

Direct

9292.nl

2.99M

22.6%676.22K

77.4%2.32M

↓7.92%

↓22.9%

Direct

getyourguide.com

2.38M

26.34%626.37K

73.66%1.75M

↑38.07%

↑96.84%

Direct

landal.nl

2.36M

16.89%399.07K

83.11%1.96M

↑43.78%

↑25.53%

Direct

flightradar24.com

2.27M

29.54%669.96K

70.46%1.6M

↑34.25%

↓9.02%

Direct

transavia.com

2.25M

30.23%679.85K

69.77%1.57M

↓7.36%

↑6.22%

Direct

vakantiediscounter.nl

2.12M

23.38%495.83K

76.62%1.62M

↑45.93%

↓12.88%

Direct

klm.nl

2.1M

46.92%985.4K

53.08%1.11M

↑14.43%

↓4.19%

Direct

socialdeal.nl

2.08M

30.73%639.65K

69.27%1.44M

↑44.94%

↓19.82%

Direct

schiphol.nl

2.03M

21.9%444.46K

78.1%1.58M

↑9.35%

↓7.83%

Direct

looopings.nl

1.96M

18.57%363.34K

81.43%1.59M

↓1.31%

↑13.28%

Direct

tripadvisor.com

1.92M

37.09%712.25K

62.91%1.21M

↑4.74%

↓19.29%

Search

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Key Insights on Top Travel & Tourism Websites in the Netherlands on July 2026

As of July 2026, booking.com leads Travel & Tourism in the Netherlands with 13.71M monthly visits. Its audience skews mobile-first (46.43% desktop / 46.43% mobile), and traffic is up month over month 15.56% and down year over year -10.03%. weeronline.nl holds second with 12.77M visits and a mobile-leaning mix (20.43% desktop / 79.57% mobile), while anwb.nl ranks third with 10.52M visits.

Across the leaders, aupairworld.com is the most mobile-first (99.51% of visits), whereas marriott.com is the most desktop-reliant (52.96%). Momentum favors letour.fr in the latest month (2,160.72%), while weersvoorspelling.nl shows the steepest pullback.

Acquisition patterns also differ: booking.com is driven primarily by search, booking.com by direct, and booking.com by referral; overall, 90 of the top 100 sites are direct-led, 10 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Travel & Tourism Websites in the Netherlands